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Monday 22 December 2014

Affiliate Marketing Strategies #32 – Offer a Bonus Item And #33 – Create a Resource Page

 Offer a Bonus Item

One of the reasons people get minimal results with affiliate marketing is they don’t give people a reason why they should buy through an affiliate link.

The trick is to offer a bonus offer IF a person buys through your affiliate link.  What I like to do is point out a “negative” in the product I’m
promoting. Then I’ll position my bonus as something that fills this void. This
is a great way to incentivize an affiliate offer.

Offering a bonus item is a great way to motivate those subscribers who are on the fence.     Remember, people follow you because they like your personal brand. So offer them a bonus YOU have created.

Create a bonus that complements an affiliate product. Only offer this to people who buy through your link. Even better…Point out a product defect and then position your bonus as a solution.


Create a Resource Page

This tip works great if you have a large content site like a blog. Odds are you have posts that cover a variety of topics. And they’re probably spread out over weeks, months, even years.

What you can do is a set up a resource or “money page” that provides a reader with additional content that can’t be found on an ordinary blog post.

Think of this page like a “101 class.” Put it in a logical order.  Then link to any product that’s relevant to these articles.

As an example, I’ve developed a few resource pages on topics like:

      Affiliate Marketing
      How to Start a Website
      Internet Marketing Tools I Use

These are just a few pages I’ve developed. By the end of 2012 I hope to have at least 30+ pages dedicated to a specific topic that people want to learn.

My advice is to create a resource pages for the topics where people really need help. Group together the articles on this subject. And then add affiliate links where they’re relevant.

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