Affiliate Marketing Strategies Lessions #7 #8 #9 and #10

Market 2nd Tier Affiliate Products

A two-tier affiliate offer is a program that pays you in two ways.

Not only will you earn commission on your own sales, you’ll earn a percentage of every sale made by other affiliate marketers that you refer.

One trick you can try is to design an entire business around recruiting quality affiliates for a successful product. That’s what Allan Gardyne did with his Associate Programs website: http://www.associateprograms.com where he promotes the SiteSell.com product.

I guarantee Allan is killing it because he’s done a great job of getting the best people to promote SiteSell.

Offer “Trial” Affiliate Products

Trial offers are another way to earn affiliate income because the lure of “free” is enticing to many people.

Trial offers are nothing new—they’ve been around for decades. You probably already know the drill. You offer a product for little or no money upfront with a charge later on.

A lot of websites offer trial subscriptions which can be cancelled within a certain period of time, but a charge will be applied should someone decide to keep their subscription active (hellooo, recurring revenue!)

If you have an iPhone, you may have noticed that a lot of apps available for download are “lite” versions which don’t offer all of the advanced features of the “full” version. You can get them for free or for next to nothing, but if you want to enjoy all the benefits you’ve got to purchase the real deal.

My advice is to take advantage of programs that offer trial memberships.

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#9 – Look for High-Percentage Payouts

There are a lot of options when it comes to the percent you make on each affiliate sales. Some are as low as 5% (yuck) and others are as high as 200% (hell yeah!)

Take time to find products that offer a high percent on affiliate sales. My rule of thumb is to start with 50%.

With that said, don’t get too bogged down with the numbers.

Sometimes you want to promote a product that doesn’t offer a great affiliate commission. Why?  Because this offer provides a ton of value to your audience.

Promoting something like this shows people them that you’re not always worried about making money.

#10 – Look for Product Leaks

Let me talk about my pet peeve…

I hate it when an affiliate manager insists they have a killer email sequence with a proven formula for making money. Then when I double-check their sales funnel, I see they include promotions for other affiliate products.

In my opinion, that’s outright thievery! Sites like this are basically taking money out of your pocket by marketing products where you don’t get paid.

My point is this. Be careful when you promote an affiliate product. This is especially true if you’re driving traffic to an email capture page.

At the very least, you should join this list and see what products they’re promoting.

Don’t endorse any product that promotes another affiliate offer within a 30-day window. That gives enough time for a prospect to make a purchasing decision.

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